The secret weapon in relationships for a Practice are with the Staff. Whether you have 1 person or 20, the Staff has contact with your Customers and can make a huge difference in keeping you clued in about Customer needs and satisfaction. The intelligent and applied use of technology through Social Media can give a Customer the experience of very ...Read More »
David B. Mandell, JD, MBA Jason M. O’Dell, MS, CWM Over the last decade, too many physicians have so...
Odds are that when today’s physicians completed the long journey through med school, they didn’t exp...
Consider two focused questions: As you think about the status of your Practice, can your current Rev...
By Dice Nakamura National Healthcare Division, ReachLocal, Inc. If you’re like most hospitals or pra...
Lessons Learned from High Achievers Or…”What got you here, may not get you there.” Think back throug...
The natural Medical Practice Model is built on the basis that a Practice or Clinic has a location and people (described as Patients) seek out the Medical Services for whatever is bothering them. It is often Symptom driven and sets up a very reactive climate where the Physicians, PA’s and Staff attempt to help the Patient by knowing more than ...Read More »
During the course of patient care, the recognition of the need for referral for outpatient physical therapy frequently arises. The nature of this referral could be for a condition as common as chronic low back pain, or more involved like post surgical rehabilitation or a chronic disease process. Whatever the condition or illness, it is important to remember that there ...Read More »
Unprecedented challenges emerging in the current healthcare model have necessitated a new thinking on the traditional service model. No longer will practitioners be protected by providing service in the same staid approach. Financial challenges, narrowing provider panels, challenging reimbursement schedules, restrictive insurance policies, HMO requirements, new governental healthcare legislation, have all combined to provide a “perfect storm” of anti-business climate ...Read More »
The field of Public Relations is constantly evolving, and here at PRfect Media we are always striving to stay at the leading edge of that evolution. The Public Relations Society of America (PRSA) recently asked for contributions to a list they call “12 Trends That Will Change Public Relations.” As someone who toils in the field of public relations and ...Read More »
Your personal brand consists of your unique talent, values, passion and experiences. Self promotion is a bit awkward at times. But no matter how we slice it, everything we do shapes our personal brand in one way or another. It’s a matter of us owning the promotion ourselves or allowing others to define who we are from their own perceptions ...Read More »
I know it sounds a little strange . . . but think about it. If you take out a gym membership, it doesn’t automatically make you fit. You have to take the time and effort to actually go to the gym to achieve results. If you pay the monthly membership but don’t go to the gym, you will feel like ...Read More »